Privacy Policy

From end customers (you, the shopper) we may collect:

• Name
• Phone number (if you choose to enroll in loyalty or SMS)
• Email address (optional)
• Birthday (optional, for birthday rewards)
• Purchase history at the store you signed up with
• Loyalty point balance and tier
• SMS opt-in/opt-out status, the date/time of consent, and the exact disclosure text shown at the time you opted in

• To operate the loyalty program at the store where you signed up
• To send you transactional and (with your express opt-in) marketing text messages from that store
• To process returns, exchanges, and refunds
• To comply with legal obligations including TCPA recordkeeping

SMS opt-in data is not shared with third parties for marketing purposes. Phone numbers collected through our SMS opt-in (whether at the point of sale, on the customer-facing display, or via the public opt-in page at looppos.com/sms-signup) are used only to deliver SMS messages from the store you opted in with, and are processed by our SMS carrier (Twilio) solely for message delivery. We do not sell, rent, or share these phone numbers with affiliates or any third party for their own marketing.

You provide express written consent to receive SMS by checking the unchecked opt-in box and submitting your information. The exact disclosure presented at consent time is recorded with your customer record.

Message types: recurring marketing messages — including promotions, loyalty offers, store events, appointment reminders, receipts, and order or account updates — from the store you opted in with.

Frequency: message frequency varies based on store activity. You may receive several messages per month.

Message and data rates: Standard message and data rates from your wireless carrier may apply. We do not charge for messages.

Opt-out: You can opt out at any time by replying STOPto any message. You will receive a one-time confirmation that you have been unsubscribed and will not receive further messages. To opt back in, reply START.

Help: Reply HELP to any message for assistance. You can also email us (see Contact below).

Carriers: Carriers including AT&T, T-Mobile, Verizon, US Cellular, Sprint, Boost, MetroPCS, and Cricket are not liable for delayed or undelivered messages.

Consent is not a condition of purchase. You may shop at and use the loyalty program of any store using Loop without consenting to SMS.

• The store you signed up with (the data controller)
• Service providers we use to operate the platform (cloud hosting, SMS delivery, payment processing) under confidentiality and data protection agreements; these providers may not use your information for their own marketing
• Authorities when required by law (subpoena, court order, lawful request)

We do not sell your personal information.